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How to Create an App Like Meesho

Do you know about the Meesho app? This mobile app is getting a lot of attention currently. It is a social commerce platform where people can start their businesses with zero investment. Meesho is getting huge popularity among women entrepreneurs, college students, wholesale traders, shop owners, or any person who is looking for a part-time job or an additional way to make online income.  

The Meesho app is growing tremendously. And because it has fewer rivals, creating an app like Meesho could give you an early competitive advantage. So let’s discuss how you can create an app like Meesho. 

What is the Meesho app?

Meesho app is a mobile application that allows any person to start their online business without investment. This social commerce platform is mainly popular in India. This app provides a way for an extra source of income or a part-time job. 

How Does Meesho App Work?

Social commerce is rising as a new business trend. It gives a broad range of products and services for users to resell to other customers. Meesho app allows suppliers to list their products online and ask users to resell them to other customers. With each product sold, users get a certain margin profit, earn a commission or receive monetary rewards. So when you create an app like Meesho, you first need to understand how it works? 

  1. Signup- For both sellers and resellers to create their profile on the app.
  2. List products- Sellers list all products online with full details and categories.
  3. Explore products- Resellers then browse through a variety of product categories.
  4. Social sharing- Resellers or users share the products with their friends, family, and other contacts via Facebook, WhatsApp, and other social networks. 
  5. Get requests- If received order requests, resellers add a profit margin to the product.
  6. Earn request- Once the order is completed, the profile is deposited into the reseller’s account. 

So you understand how the Meesho app works. Now, let’s discuss. 

How to Create an App like Meesho

1. Conduct Market Research

As you are developing a mobile app that will provide features for social commerce, you should have essential knowledge of who is your target audience, where is your market location, and what are your USPs that will benefit both sellers and resellers. Prepare an outline of market research before you begin the mobile app development process. Conduct a SWOT analysis to know how you can streamline the difficulties in social commerce.

2. Fix Your Niche

There are millions of types of products in the world. And you can’t accommodate all types of sellers. Even if you do, you will have to build a large size database to store data of sellers and their products. Hence,  it is essential to define what is your niche. You need to fix what types of niches you will focus on. Create a list of specific product categories that you want to highlight in your reseller app. Get a dedicated team or best mobile app development company which can guide you to create each particular category that gives a good browsing experience to users. 

3. Define Your Product Categories

Once you have determined your niches. It’s time to go deeper. Define each and dividual product category that has its certain potential buyers or audience. Find what is your mobile app’s USPs and how your audience can find your app helpful accordingly. Try to show how your app gives many advantages to the audience related to each product category

  • High-product quality
  • Best Quality-To-Price ratio
  • Brand reliability
  • Attractive product features

4. Determine Your Mobile App’s Value Proposition

Value promotion means what are the key benefits your mobile app provides to the audience. This is the most important step in app development where most app owners usually find challenges. You need to showcase how your mobile app will provide benefits to sellers who will list their products online and users who will resell these products to other people. Hence, determine what is your mobile app’s value proposition by finding answers to the below questions like

  1. What product and services your app is offering?
  2. How does it benefit users?
  3. Who is the target audience?
  4. Is there anything unique in your app that stands out among your competitors?

5. Make a List of Features 

Meesho is a kind of online shopping app but works in a different model. It has two types of users-

  1. Sellers-who will sell products like retailers, shop owners, companies
  2. Resellers- who will resell the listed products 

Therefore, you will have to create features for each user side as follows

Features for Reseller Users

  • Profile Registration
  • User Authorization
  • Search Filters
  • Product Catalogs
  • Product Comparison
  • Payment Integration
  • Delivery & Tracking
  • Geotagging
  • Product Feed
  • Reviews and Ratings
  • Offers and Discounts
  • In-app chat
  • Refer & Earn
  • Customer Loyalty program
  • Virtual Product Try

Features for Seller or Supplier Users

  • Profile Registration
  • Product Management
  • Inventory management
  • Order management
  • Online shopping analytics
  • Push notifications
  • In-app chat

Features for the Admin panel- App owner

  1. User authentication 
  2. Reseller profile management
  3. Supplier or Seller Management
  4. Product Management
  5. Order management
  6. Order request management
  7. App Analytics
  8. Custom support

6. Get a Dedicated team or Mobile App Development Company 

Meesho App is a new type of mobile application which is growing gradually in the market. And there is also a lack of such app development projects. If you hire a beginner-level mobile app developer for this type of app development project, it might be a risky decision as the developer might not have much experience in this domain. Thus, you should collaborate with a professional company which can create a Meesho like app efficiently.

Cost of Creating an App like Meesho

Well, the cost of developing a mobile app is determined by various factors such as developing hours, location of the developer, number of features, and app complexity. How Beer in general, mobile app development companies in India normally charge between $25-$80 per hour. So based on this, the cost of creating an app like Meesho goes up to $30,000-$50,000

Now Over To You

Meesho app is evolving impressively due to the attractive features and benefits that it provides to the audience. Hence, to create an app like Meesho, you need to make sure how your app will help sellers and resellers to grow their income through your app. And as you are especially focusing on Meesho directly, you will have to create a separate plan of how your app will compete with Meesho which is not easy to win. 

Therefore, you should partner with a reliable mobile app development company that can build a successful mobile app like Meesho. 

About the Author

Erma Winter is an Android app developer at MobileCoderz-that provides best-in-class mobile app development services for current business requirements and industry trends. She develops iOS apps using modern technologies to provide unique business solutions. She is an avid reader and loves to visit haunted tourist spots. 

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