Instagram Guides one of the most popular social media platforms, with nearly 112.5 million users by 2020. From data collection to product marketing, Instagram has been releasing tools to help business owners succeed on a photo-sharing social media platform. It’s never too late to join and be a success on Instagram. With the right marketing strategy & with help of logo design company businesses can improve products and services, grow their brand, and increase sales on Instagram. Here’s what you need to know about using it to market your business.
The Instagram Guides are a series of follow-up Instagram posts designed to share useful information with your audience. Each guide post connects to a standard Instagram post or product page where users can complete a purchase.
Ways To Create Products That Can Use The Instagram Guidelines
Gift guides
What better way to use Instagram Guidelines than to choose a gift guide? Whether it’s a holiday or Mother’s Day, creating a gift guide is a great way to give your audience what they usually want at the moment: gift ideas.
FAQ
Reduce the conflict between the customer and the purchasing process as best you can. With the Instagram Guides post selection option, you can now customize your frequently asked questions about products, shipping, delivery, return, exchange, and any other information in one place. Easy access to this information will earn the customer trust and take the initiative to buy from you.
Product Story
At the beginning of this clip, we emphasized the importance of the Instagram guidelines in your product awareness efforts. So, yes, having an Instagram Guide with details of your product story is important for all businesses. You do not have to create new content. But it is important that you carefully choose the content you include. You should be sharing product updates, product news, reviews, news releases, and other important events in your feed. So just reuse them. Edit the post so they can tell the story of your product to all the customers who visit your page.
Provide Resources
Instagram first introduced the Guidelines as a way to highlight useful resources and health content. So no wonder this is one of the best ways to use Instagram Business Guidelines! Depending on what your brand or business is doing, you may be able to combine many resources into any topic you like. From the collection of Instagram tips and tricks to meditation services, the sky is the limit.
Travel Directions
Instagram guides are great for creating inspirational guides, tours, or hotel recommendations. If you are a travel brand or a regular travel promoter, travel guides are the perfect way to use this new feature. You can merge your previous posts into different places and add an extra copy for each location.
Roundups
Monthly and annual cycles are a trend, so why not create one using the Instagram Guide? You can create product roundups, monthly favorites, or be as big as an annual cycle! The guide is compiled 10 times the largest social media platform of the year. While each post in the guide is taken from other Instagram accounts, each is accompanied by a copy of the brand written by the media team later.
The Future of Instagram Guidelines?
With Instagram Guides a new feature, creative options are endless and products are starting to fall into their power. It’s a good idea to jump on Instagram Guides while competition is low, especially as Instagram tends to highlight new features.
Logo design company predict trends and businesses jumping into the trend, and work with sponsors of paid partnership opportunities that highlight specific products. Check out this post! Currently, there are no Instagram Guides statistics and users can not save Guidelines. Unfortunately, this proves to be a waste of time if you want to visit again. But as the Guidelines go, we expect to see in-depth statistics and a save button.