Amazon Marketplace is one of the most popular marketing channels that retailers can use to sell their products online. For 2021, marketers poured more than $10 billion into Amazon which put Amazon within the top three places for only the second time.
Presently, the Amazon marketplace is rapidly maturing every aspect of its business, which includes inventory, content, advertisements, display video, targeting, and reports. It can be overwhelming when you’re only beginning to explore the platform.
Setting Up Amazon Seller Account
1. Amazon Seller Plans
When deciding on the Amazon Selling Plan, consider the items you wish to sell. Both Professional and Individual Sellers are able to list their products that are in more than 20 categories.
Amazon Professional Sellers can access other categories. who request permission and meet the required requirements.
These are the main difference between Professional and Amazon Individual Seller plans:
Individual Plan:
Ideal for those who plan to sell less than 40 products each month. In an individual selling plan, there’s no monthly subscription cost however, your selling costs include $0.99 per item, in combination with the referral fee and closing fees that are variable. (We take care of those selling costs later if you’d like to move ahead.)
Professional Plan:
The majority of established brands will begin from this point – in the event that you’re selling less than 40 products per month.
The monthly cost for subscriptions is $39.99 and also a fee for referrals as well as variable closing charges (but there are no charges for each item).
2. Create Your Amazon Seller Account
To complete this step, you’ll require:
- A credit card that is able to be used internationally
- Information about banking (including routing or account numbers)
- Tax identification information
Go to the “Sell on Amazon” page and scroll to the end to begin the registration procedure.
Tips to set up an account on Seller Central. Amazon Seller Central Account Login:
- Maintain your personal and professional emails distinct. You might want to consider having a separate email address for your business, and not the one linked directly to the personal Amazon Prime account.
- In the event that you do not have a company email account, you should consider setting one up using Gmail prior to connecting into Seller Central.
- Remember that every Seller Central account you open requires a unique email.
3. Follow Amazon Prompts
After you’ve chosen the login option, Amazon will prompt you to fill in a variety of additional steps, which include:
- Seller Agreement / Information You’ll need your business’ address and name, your phone or mobile number, and a credit card that is chargeable. You will also need a current bank account, as well as your tax details.
- Payment / Deposit It is here that you’ll decide on the professional seller plan you have chosen and the charges.
- Details on Taxes: Below you’ll decide if you are a sole proprietorship or company.
- The Product Description: Amazon will ask you various questions regarding your products. These include UPC codes and if you make your own products, as well as how many items you’d like to sell for sale on their marketplace.
- It is important to note that Amazon has already checked UPC codes for different ASINs on their marketplace with those in the GS1 database. So any seller that does not have genuine GS1 UPC codes may be in danger of having their listings removed should Amazon decides to go this route.
After you have completed these steps, you’ll be officially able to access the Seller Central dashboard that includes various tabs to manage prices, inventory orders, promotions reports, as well as performance.
Don’t forget to mention your products, and complete your “About Seller” to let the Marketplace know about your company. It is also possible to include your logo, FAQs, as well as your privacy policies.
